Lead Designer
Dosist (YML)

Website:
dosist.com
Service:
Creative Direction, Product, Mobile, Interface, Motion


Details
Dosist is a globally recognized, modern wellness company empowering people to naturally manage their health & happiness through dose-controlled cannabis-based therapy.

As the lead designer, I took full responsibility for all visual aspects of the project. I worked closely with a other designers, copywriters, project managers, and a dedicated (team of six) developers to ensure seamless execution across all platforms.  
My role involved leading the creative direction and thoughtful interface, ensuring that every element aligned with the brand’s vision of elegance and simplicity.

I wanted to give the dosist customer a holisitc design experience from first tap to product delivery to their doorsteps.





Impact
After a digital refresh and the addition of an e-commerce component (which happened 3 months later), Dosist saw a 2x increase in sessions. The project also earned a Webby Honoree recognition for Best Website: Health in 2020.

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