The product will primarily feature extensive tables and stock data, so the design should feel smooth, visually balanced, and optimized for readability. My goal is to create a clean, data-friendly interface that makes complex information easy to scan and understand while maintaining a refined aesthetic.

Dashboard, empty state
Dashboard, default state

Onboarding flow
After our first beta launch we received a lot of feedback from stakeholders, investors and partners. The way we did that - doesn’t work for most of the people, some of users don’t udnerstand how to use our platform.  They were struggle to understand what to do after signing up, making it a bit complicated to get started, for us that’s mean loss. 
    Pick Strategy – Select the strategy that suits their goals and investment needs
    Allocate funds – Assign assets to the chosen strategy
    Deposit money – Complete the funding process, which is crucial for our startup (that’s how we are surviving), so this moment should be our priority number one, but smooth as possible, of course, so that’s it’s the last step, we didn’t want to be very aggressive about it

    Social aspect
    The next step was to help people understand us better, so we started adding the ability to share their portfolios on social networks and make their public profiles shareable. This way, others could explore, copy, and invest in the same things as them.

    Public profile

    Another key aspect for increasing awareness and engagement with Double is encouraging users to share their strategies and showcase their public profiles. This helps build visibility and fosters a stronger sense of community, both within the platform and across spaces like Reddit.
    Promote Double’s Reddit
    Share strategy