Prism
About
Prism, a first-of-its-kind lending platform tailored to startup tech companies and employees, combined Seed and Series A fundraises of $26 million led by Pantera Capital and Human Capital.
Challenge
Based on the provided design system and design language, I developed a fully functional desktop and mobile website that seamlessly integrated with the brand’s identity. The challenge was to ensure the site remained intuitive and visually cohesive across devices, while incorporating an eCommerce feature that was both user-friendly and effective. The result is a website that continues to be used to this day, maintaining its relevance and functionality in an evolving digital landscape.
Role
I joined the team as the first (founding) designer, with the mission to bring a fresh, exciting look to the project. My responsibilities included making the design visually appealing, thoughtfully considering user flow, and creating interactive prototypes. I collaborated closely with stakeholders to ensure the product aligned with business goals, while working hand-in-hand with developers, the head of product, and project managers. My contributions were instrumental in shaping the early stages of the startup, helping to develop a product that resonates with users and stands out in the market.
Prism, a first-of-its-kind lending platform tailored to startup tech companies and employees, combined Seed and Series A fundraises of $26 million led by Pantera Capital and Human Capital.
Challenge
Based on the provided design system and design language, I developed a fully functional desktop and mobile website that seamlessly integrated with the brand’s identity. The challenge was to ensure the site remained intuitive and visually cohesive across devices, while incorporating an eCommerce feature that was both user-friendly and effective. The result is a website that continues to be used to this day, maintaining its relevance and functionality in an evolving digital landscape.
Role
I joined the team as the first (founding) designer, with the mission to bring a fresh, exciting look to the project. My responsibilities included making the design visually appealing, thoughtfully considering user flow, and creating interactive prototypes. I collaborated closely with stakeholders to ensure the product aligned with business goals, while working hand-in-hand with developers, the head of product, and project managers. My contributions were instrumental in shaping the early stages of the startup, helping to develop a product that resonates with users and stands out in the market.
