Double Finance
Prism
Impact Theory
Thrive Market
Clarifai
Dosist
GymBuddy
‍ 
Impact Theory
PACCE
PAX
‍ 
Spirit Airlines
‍ 
Thrive Market
Samsung TV
Double Finance
Impact Theory
Royal Caribbean
Duffl 
‍ 
Double Finance
Double Finance
Taste
Portfolio, 2025

Hey I’m Vitali.
I’m a designer who helps
businesses grow.





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Introducing ✌️
My solid knowledge and design thinking allows me to bring beautiful and emotion-driven work to life.  That’s what I enjoy most, helping businesses solve complex problems by making truly thoughtful design decisions.I mostly work with startups as the lead designer to help them shape the products from the ground up and setting the tone for their visual, aesthetic and strategic direction.



CSSDA x8, Awwwards x7, Webby x3, CSSWinner x3, Orpetron x2, FWA x3, A’Design Award x1, W3 Award x1

12

Years of experience

~90

Projects are completed

$25M

Generated for businesses

25+

Awards received





Services
Product Design
Design Systems
Art-Direction
User Interfaces
User Experience
Visual Design
Mentorship
Branding




Over my career, I’ve worked with brands like Toshiba, Samsung, JLL, Huawei, California Pizza Kitchen, Oracle, Bloomberg, Royal Caribbean, C3.ai, HyperX, Universal, and Sotheby’s.




Selected work.





Based on the design principals and data-driven approach, Double raised $3M in Series A, from 0 users to more than 1k, average investment per users is nearly $1.2k.




Founding Product Designer
Double Finance

Website
double.finance

Service
Product, UX, Design System, Mobile, Web

Area
Consumer  ·  B2C  ·  Fintech


Details
Double is creating a smarter brokerage account for retail investors, blending the best aspects of active and passive investing—all for an incredibly low cost of just $1 per month.
Since I deeply respect companies that value design, my goal was to demonstrate the impact a designer can have, why investing in design matters, and the value I bring to the team.

Impact

$25M

AUM

1K

Users per month

$1.2K

Average spending


Established the new platform from the ground up and implemented a design system to help other departments work more efficiently using a unified design language for current and future updates.




Lead (Founding) Product Designer
Prism Technologies

Website
prism.co

Service
Product, UX, Design System, Mobile, Web, Marketing

Area
Business  ·  B2B  ·  Fintech

Details
Prism, a first-of-its-kind lending platform tailored to startup tech companies and employees, combined Seed and Series A fundraises of $26 million led by Pantera Capital and Human Capital.

I developed a fully functional desktop and mobile platform that seamlessly integrated with the brand’s identity. The challenge was to ensure the site remained intuitive and visually works for first-time users.
I collaborated closely with stakeholders to ensure the product aligned with business goals, while working hand-in-hand with developers, designers, the head of product, and founders. My contributions were instrumental in shaping the early stages of the startup, helping to develop a product that resonates with users and stands out in the market.

Impact

Design System

All across platform


5 Months

Time was spent to build absolutely new platform from scratch

Instacart

$5 Billion in Valuation

$569.43 Cash

Your Loan Details

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I've helped nearly 1.5k students expand Impact Theory’s new digital products, extending the brand beyond education and keeping the experience both competitive and fun.




Lead Designer
Impact Theory

Website
impacttheory.com

Service
Creative Direction, Product, UX,, Interface, Desktop, Marketing

Area
Consumer  ·  B2B  ·  Education

Details
Impact Theory is a mission-driven modern media company designed to create positive change in people’s lives through the relentless creation of entertaining and empowering content.

Impact Theory had one major global problem—lack of consistency.
Many people worked on it before me, each adding something new without considering what came before. It’s total mess without proper design language that easialy could connects dots between projects.

My goal was to transform everything into a dynamic system—an living organism that seamlessly connects across all the projects that includes funnels, marketing and print materials and landing pages.

Impact

X2

Mobile traffic


~1.5K

Users per month
By redesigning the entire platform, establishing a new design language, and updating all marketing pages, I’ve managed to double the mobile traffic and received positive feedback from the users who actively use Impact Theory as their day-to-day inspiration hub.